Sky Bet Review

Sky Bet is the gambling sector of the satellite television giants, BskyB. The company has been running their now excellent bookmakers since 2003 and has gone on to establish itself as one of the leading UK and Ireland bookmakers.

The site provides a mix of sports and markets, mainly concentrating on that of football and horse racing. Because of its integration with the Sky Sports channels it often links in with the wide range of sports and event offered there from sports around the world. Whilst the company is far from the biggest in the industry, it has a massive marketing and development team behind it meaning that it’s often thought of as one of the best.

Welcome Bonus

New Sky Bet customers can claim a £20 free bet when they sign up and place a £5 bet on any market. The minimum odds for your qualifying bet are evens and the free bet stake is not returned with your winnings. Deposits using Moneybookers or Neteller are not eligble for this offer.

There also the option of claiming a £5 free bet every week by participarting in Sky's free bet club. To join the club you need to place a cumulative total of £25 in bets before Sunday at midnight. Doing so will earn you a free £5 bet for the following week, and if you place another £25 in bets that week, you'll get another free bet the next week.

To stay in the club you have to keep placing those bets (at least £25 each week) and if you miss a week, you're out. But don't worry - if you accidentally miss a week or have swanned off on holiday somewhere exotic, you can get back in by placing bets worth £40 in a single week. This will earn you the normal £5 free bet, after which it's business as usual - with a £25 earning you a £5 free bet.


The best thing about Sky Bet is their interaction with their sports channels. They run four channels along with a dedicated 24 hour news service and specialist channels such as Sky F1 and Racing UK. The sports on each channel vary massively but by simply selecting the ‘what’s on’ feature on the Sky Bet site you will be taken to the betting markets of whichever sport is running live at the time.

Sky Bet has also spent a lot of time researching and developing their betting app. They have a much larger financial backing than the majority of bookmakers out there – due to the nature of their company – and it comes as no surprise that this has resulted in them making one of the best mobile betting apps on the market.

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